Email Marketing
Empowering marketers to run better Email Marketing Campaigns
Email Marketing Features
Multiple Vendor Sending
Send through multiple SMTP and warmup vendors to maximise engagement
Email Warmup
Warmup your email servers to increase your IP, domain and sender reputation
Metrics
Track your email performance according to your different customer segments
Email Servers
Increase your sending capacity with multiple servers
Campaign Manager
Use multiple options to build the design and setup sequences of your emails
Email Cleaning
Adjust your lists by removing bounces, inactive customers etc
Email Chat
Micro engage with your audience
A/B Testing
Split test creatives, contacts and sending servers
Segments
Segment your lists according to different parameters of customers and their activity
Multiple Vendor Sending
You can connect multiple email settings servers and providers to see how they deliver.
Helping you to get better delivery per Email ISP.
Platform will see which emails are expired, invalid or inactive.
After setting multiple campaign you will be able to see the performance of different campaigns to see which email delivers per ISP and to get real insight on the subscriber status.
Email Warmup
All in one tool for email deliverability - sends high engagement emails between a real network of emails so everybody gets a better reputation.
It is creating a stellar reputation for a new email address, such that there is a gradual increase in its sending volume - address which has been sending and receiving messages for some time has a good reputation which is 'warmed up'.
Increases open rates by up to 42%
Our example setup - Warmup A option will send between 1 000 and 2 000 high interaction emails daily through your server, considerably increasing delivery and inbox rates.
Email Servers
We work to maximize the profit per each sending server, so if you have a list of 100k or 1m contacts it does not matter - we can connect via 1,3,5,10,20,50 different sending servers at once.
You can order as many servers as you want!
With the managed email server you will receive:
Fully configured email server (SPF, DKIM, SMTP, IMAP etc.)
Dedicated IP
Domain
Continuous stream of high engagement emails to 'warmup' the server
Metrics
Wide range of metrics allows to visualize the data with appropriate graphs and charts.
While you still want to inspect the actual data in table or spreadsheet form, the visual nature of graphs can give you sense of what is working well (and what isn't)
Chosen metrics which you will be able to monitor:
Open rates by vendor
CTR by country
CPC by country
Time of opening
CPA by country
Unsubscribers
Campaign Manager
Manage your email campaigns from one spot.
Filter campaigns via countless options and statistics such as:
Emails sent
Bounced emails
Email opens
Email clicks
CTR
Sales
Email Cleaning
Email cleaning is a tool to increase overall campaign performance. It consists of several stages.
Local Validation - removes automatically malformed email addresses
Lookup Validation - tries to send an email or "ping" the email server to check that the email is working
Bounce Processing - when email bounces we automatically remove it from your list
A/B Testing
Testing is an important part of scaling email marketing campaigns.
In SMSEdge we work with our clients to test every aspect of the campaign to truly hone in on maximizing revenue.
Track your email campaign's click rates to get the most accurate numbers.
Learn more
Segments
You can segment your customers according to their certain parameters and activity for more precise targeting.
Segment your lists by using selected criteria like:
ESP information - Gmail, Yahoo, AOL and others
Last time user received an Email
Level of engagement
Typical time of engagement
...and many others
