Affiliate Network
SE
+
CAKE

SMSEdge + CAKE

Performance marketing platform by Accelerize

Integrate SMSEdge with CAKE to power your affiliate network with SMS traffic. Track conversions, manage offers, and optimize payouts across your network.

How network integration works

When managing affiliate traffic through a network platform, pass the SMSEdge tracking key through the network's sub-ID parameter. When the network fires a server-to-server postback on conversion, the key links the event back to the original SMS. Supported conversion types: signup, lead, sale, ftd.

Setup Guide

How it works

1

Create an offer in CAKE

Set up your offer with tracking links and conversion goals.

2

Configure SMSEdge source

Add SMSEdge as a traffic source. Use #s2# to pass the SMSEdge tracking key.

3

Set up S2S postback

Add the postback URL in CAKE to fire on each conversion event.

4

Distribute and track

Assign offers to affiliates and track SMS-driven conversions in CAKE.

Features

What you get

Affiliate Management

Manage SMS traffic from multiple affiliates with granular conversion tracking.

S2S Postback

Reliable server-to-server postback integration for real-time conversion reporting.

Performance Dashboard

Monitor SMS campaign performance, revenue, and affiliate payouts in real-time.

Offer Routing

Smart offer routing ensures SMS traffic goes to the highest-converting offers.

Postback Configuration

Postback URL

Add this postback URL in your CAKE settings to track conversions from SMS campaigns.

CAKE S2S Postback URL
https://app.smsedge.com/backend/postback?type=sale&key=#s2#
The key parameter is the rand_key from the SMS tracking link
Supported types: signup, lead, sale, ftd (first-time deposit)
Postback fires server-to-server — no browser redirect needed
Test with a manual conversion before going live

More integrations

SMSEdge works with all major affiliate trackers and networks.

Ready to integrate?

Start sending with CAKE

Connect your CAKE account to SMSEdge and start tracking SMS conversions in minutes.